HOWTO: Steps to Achieving Social Media ROI

From the blog:

Steps to Achieving Social Media ROI | Social Media Today

Last week, we explained why social media Return on Investment (ROI) is a gray area.

Again, social media is not a magic bullet. It takes time, energy, and creativity. Key ingredients to success include building new relationships and effectively integrating social media into your current marketing efforts.

Other ways to achieve ROI include having audience/content balance, establishing clear goals, listening, finding a unique voice, producing compelling content, and evaluating performance regularly.

~ by WPA Staff on March 12, 2012.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: