How To Reach Bloggers, Ninja Style

From the blog:

How To Reach Bloggers, Ninja Style | SEOmoz

“Blogger or webmaster outreach is the art of finding the right sites to target to get links on, tracking down who owns or edits them, and building a relationship with them in order to get links.

It’s also for my money the only real “pure” linkbuilding exercise that we as search marketing professionals should engage in.

This stuff does take time, but it is possible to scale (I go into some detail on the data gathering side of things in this post), and if executed correctly you will not only be building great links, but building relationships with people who may well become your brand advocates in future – giving you so much more long term value than a simple link could ever bring.”

Read the whole article!

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~ by WPA Staff on September 14, 2011.

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