Solutioneering, or putting solutions before problems – good article

Excerpt:

JeffCroft.com: Solutioneering, or putting solutions before problems

“Solutioneering” is a term our Creative Director, D. Keith Robinson, came up with back in the early days of Blue Flavor. Essentially, it means putting solutions before problems. In technical fields like web design and development, solutioneering is especially prevalent. However, this approach rarely yields good results.

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~ by WPA Staff on September 9, 2010.

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