Empathy and Web Design – Design should solve problems rather than create them
Although different people assume different things when it comes to design, the fact is that good design is often thought to be decorative and aesthetic. This applies to design in general so web design is no different. We admire beautiful design solutions that are mostly nothing more than eye-candy. Seems as if primary goals of many web designers are creating beauty and satisfying clients’ needs where the client is often mistakenly considered to be an actual user.