Set Aside Your SEO Ego and Set Reasonable Keyword Goals

Excerpt:

Set Aside Your SEO Ego and Set Reasonable Keyword Goals

Everyone wants to rank number one for trophy keywords within their industry. What they fail to realize is that rankings for these terms is not always the best. While traffic sent to your site is important it isn’t nearly as important as conversions. Think about it this way, would you rather have 10,000 visitors visit your site and only 50 convert or have 200 visitors and 100 convert? Traffic is important but conversions should always be your top focus.

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~ by WPA Staff on July 2, 2010.

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