HOW TO: Use QR Codes for Small Business Marketing
A Quick Response (QR) code is a two-dimensional code that can be scanned by smartphone cameras to automatically pull up text, photos, videos, music and URLs.
These codes have become mobile-friendly ways to point people in the offline space to online resources.
While already popular in Japan, consumers in the United States are just now becoming more familiar with QR codes and what to do with them. If you’re unfamiliar with the business potential of QR codes, use this post as a crash course in how to get started.