Crises Planning: Prepare Your Company For Social Media Attacks

From the blog:

Crises Planning: Prepare Your Company For Social Media Attacks « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

In case you haven’t been watching, Nestle’s Facebook Fan page has been overrun by critics of their sustainability issues around palm olive and deforestation. While this isn’t the place to have a discussion sustainability, let’s look at the ramifications this has to society, brands, fans, and Facebook.

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~ by WPA Staff on March 22, 2010.

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