Unleashing the Power of Website Analytics

From the article:

Unleashing the Power of Website Analytics

Most people use web analytics—you’d have to be crazy not to—especially with such powerful free solutions out there. However, for many people, analyzing their stats goes no further than rejoicing at having a few more visitors and repeating the figures to potential advertisers.

But analytics, used properly, is so much more – it’s a marketing tool, an error checker, a usability tool, an ROI calculator, an eCommerce tracker, an ad tool and the list goes on.

So we’re going to take a look at the basic ways of getting more from your analytics.

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~ by WPA Staff on March 15, 2010.

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